Unlock Your Potential
with Fortitude’s CORE 4 Approach
Elevate Your Business, Enrich Your Life
Embark on a transformative journey at Fortitude Coaching & Consulting, where we recognize the enduring marathon of both life and business. You're not merely racing towards fleeting goals; you're crafting a legacy. Enter our realm of innovation with the CORE 4 process, reshaping your approach to thinking, working, and living.
Empowerment through Disciplined Leadership and Accountability
Visualize a life where discipline and accountability become your greatest allies, empowering rather than burdening. CORE 4 is meticulously crafted to redefine your mindset, equipping you with these transformative tools to lead a thriving business and a purposeful life.
Tailored Coaching for Tangible Results
Aspire to be your best self, and let us guide you on the achievable path. Our coaches aren't just advisors; they are your dedicated companions. Whether it's conquering weight loss, navigating career transitions, mastering financial realms, or fostering personal growth, our team is devoted to turning your aspirations into tangible realities.
Small Steps, Significant Impact
Bid farewell to daunting self-improvement routines. Fortitude prioritizes manageable, incremental changes that snowball into remarkable transformations. With our unwavering support, accountability, and encouragement, witness how subtle adjustments in your daily routine result in profound impacts on both your personal and professional life.
Become Part of the Fortitude Community
Initiate your quest for personal growth and business prosperity. At Fortitude, our approach is not merely coaching; it's a partnership dedicated to fostering enduring change. Let's construct success collaboratively, advancing one CORE step at a time.

How does Core 4 help you live a Life by Design?
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Focus
Visioning Your Future, Crafting Your Path
Defining Your Existential Compass:
At the heart of every successful journey lies a clear destination. In the CORE 4 coaching system, ‘Focus’ is about more than just setting goals; it’s about discovering your life’s vision and moral compass. This pillar is the foundation upon which your personal and professional aspirations are built. It’s about understanding the very reason you exist and what you truly aspire to achieve in the broader scope of your life.
Envisioning Your Destination:
‘Focus’ involves painting a vivid picture of your final destination. It’s not just about where you want to go but understanding why that destination matters to you. This process involves deep introspection and clarity, helping you identify not only your ultimate goals but also the core values that drive these ambitions.
Strategic Milestones and Roadmaps:
Knowing your destination is only the first step. ‘Focus’ also entails laying out the major milestones along your journey. These milestones act as checkpoints, ensuring you are on the right path and making the necessary progress. We help you develop a strategic roadmap, a step-by-step guide designed to navigate the complexities of life and business.
Life Planning: The Reverse Engineering Approach:
Unique to our CORE 4 system, we adopt a reverse engineering approach to life planning. This means we start with the end in mind - envisioning the outcome of your life and working backward. This approach allows you to break down your long-term vision into manageable, daily disciplines. It transforms overwhelming life goals into achievable tasks, making your vision more tangible and attainable.Daily Disciplines for Lasting Success:
The essence of ‘Focus’ lies in these daily disciplines. They are the small, consistent steps you take every day that accumulate to big results. These disciplines are tailored to align with your vision, ensuring every action you take moves you closer to your goals. They are the practical execution of your life’s plan, turning your dreams into reality.In ‘Focus’, we guide you through this transformative process, empowering you to carve out a path that is uniquely yours, leading to a life of purpose, achievement, and fulfillment.
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Fuel
Energizing Your Body and Mind for Peak Performance
Empowering Physical Strength and Endurance:
The ‘Fuel’ pillar in CORE 4 recognizes that executing a life by design demands not just mental but also physical strength and stamina. It’s about cultivating a body capable of moving with power and endurance, essential for turning your life’s ambitions into reality.
Holistic Approach to Fitness and Nutrition:
In CORE 4, we emphasize a holistic approach to well-being, integrating fitness, nutrition, and overall wellness into your daily life. It’s not just about exercise routines; it’s about nurturing your body with the right nutrition and supplements, ensuring that every aspect of your physical health is aligned with your life goals.
Customized Fitness and Nutritional Strategies:
We understand that every individual’s body and lifestyle are unique. Therefore, we provide personalized fitness and nutritional plans, tailored to meet your specific needs and goals. Whether it’s through targeted exercise regimes, nutritional guidelines, or supplementation advice, our focus is on creating a plan that works for you.
Meal Prepping: Simplifying Healthy Eating:
Meal prepping is a key component of the ‘Fuel’ pillar. By planning and preparing your meals in advance, you ensure consistent, healthy eating that supports your physical and mental energy levels. This practice not only saves time but also keeps you aligned with your nutritional goals.
Consistency: The Key to Transformation:
At the core of ‘Fuel’ is the principle that consistency delivers results. Regular exercise, balanced nutrition, and a commitment to wellness are not one-off tasks but ongoing practices. They are the fuel that powers your journey towards a disciplined, purposeful life.
By integrating the ‘Fuel’ pillar into your daily routine, we empower you to build a strong, resilient body and mind, laying a solid foundation for achieving your life’s goals.
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Funds
Strategically Financing Your Future
Aligning Finances with Life by Design:The ‘Funds’ pillar in CORE 4 is centered on the principle that designing your life also means strategically planning your finances. Understanding that every dream has its cost, we focus on creating a financial blueprint that aligns with your passions, work-life balance, and business goals.
Comprehensive Financial Planning for Business Owners:
As a small business owner, your personal finances and business finances are often intertwined. In CORE 4, we take a holistic approach to financial planning, ensuring that both aspects are in harmony. We help you develop a robust business plan that lays out the pathway for business growth, financial stability, and prosperity.
Personal Finance Management:
Beyond business finances, ‘Funds’ also encompasses personal financial planning. This includes creating a budget that reflects your lifestyle and long-term goals, and a personal finance plan that ensures your day-to-day spending and saving habits are leading you towards a financially secure future.
Career and Education Planning:
We recognize that your career and educational choices play a significant role in your financial health. Part of our strategy involves advising on career development and educational opportunities that can enhance your business acumen and personal marketability.
Daily Attention for Long-Term Prosperity:
In the CORE 4 system, we emphasize that daily attention to both your business growth and personal finances is key to building lasting prosperity. Regular review and adaptation of your plans ensure that you are always on track to achieve a future that is not just fully funded, but also fulfilling and aligned with your core values.
Building a Sustainable and Profitable Business:
Our focus extends to helping you build a business that is not only profitable but sustainable. This includes strategies for revenue generation, cost management, and investment in growth opportunities, ensuring your business thrives in the long term and contributes positively to your overall financial well-being.
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Fire
Cultivating Meaningful Connections Through Self-Awareness
Fostering Deep Self-Understanding for Better Relationships:
At the heart of the ‘Fire’ pillar is the belief that all meaningful partnerships, friendships, and relationships stem from a foundation of self-awareness, love, and respect. In CORE 4, we emphasize that understanding yourself is the first step to understanding others. This self-awareness is crucial for small business owners, as it directly influences how you interact with employees, clients, and partners.
Building Harmonious Relationships in Business and Life:
Understanding and setting clear boundaries and expectations are vital in nurturing all types of relationships. In a business context, this means establishing respectful and productive relationships with your team, clients, and business partners. In personal life, it guides you in maintaining healthy and supportive connections with friends and family.
Strategic Plans for Personal and Professional Relationships:
Our approach includes creating comprehensive plans that address various aspects of relationships. This includes:
• Self-Care Plan: Prioritizing your well-being to maintain a healthy mindset for personal and professional interactions.
• Relationship Plan: Strategies for strengthening and deepening both personal and business relationships.
• Assessments: Tools to gain insights into your personality, preferences, and communication styles, enhancing self-awareness and interpersonal dynamics.
• Date Night Planning: Encouraging quality time in personal relationships, fostering deeper connections and understanding.
• Sexual Adventure Plan: Emphasizing the importance of intimacy and exploration in personal partnerships.
Navigating Key Conversations for Harmony
In CORE 4, we guide you in having key conversations that are essential for harmony in all relationships. This includes learning how to communicate effectively, manage conflicts constructively, and express needs and expectations clearly.
Empowering Personal and Professional Growth:
Through ‘Fire’, we empower you to cultivate relationships that are enriching, supportive, and aligned with your values. By balancing personal self-care with meaningful interactions, you create an environment conducive to personal fulfillment and business success.
Advocating for the minds of men & women who want to live a life by design.
Headquartered in the Hudson Valley just north of New York City with a satellite office in Tampa, FL. and serves clients in all 50 states. Our firm specializes in helping clients implement proven systems and provide accountability until the habits we help create becomes the accountability
Whether you feel life is stale or your are stuck, or simply not living up to your fullest potential. We bring extensive experience and professionalism to help our clients visualize, plan and execute a life by design.
Contact Us
PO Box 22374, Tampa, FL 33622
Shawn C. O’Neil - Founder
(845) 750-0011
Leaders are Learners
I have been a lifetime learner and I want to pass on some of the experiences I’ve had that may be able to help someone else. I am impeccable with my words and this is my truth.
Someone once told me I should bury my past, because it could hurt my reputation. With that in mind, I believe integrity and being impeccable with my words reigns supreme.